Thesis Database

Year: 2006 - 2007 2nd term

Programme: M.Phil in I/O

Supervisor: Winton Wing Tung Au

Student name: Sze Ka Wong

Thesis title:

Strongly Favorable Statistics: Integrating Heuristic-Systematic Model (HSM) and Social Judgment Theory (SJT)

Keywords: Statistics, Heuristic-Systematic Model, Social Judgment Theory, Attitude change, transport

Participants: Value-and-Outcome-Involvement Scales

Measures:

Measures abr:

Abstract: abstract/2007mphilIO/Wong Sze Ka.pdf

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