Thesis Database Year: 2001 - 2002 2nd termProgramme: BSSc Supervisor: Darius Kwan Shing Chan Student name: Grace Wai Sze Wong Thesis title: Negative effects of in-store music: How Irritating Factors and Extraversion Influence the Mood Induction Process Keywords: Music, consumer behavior, atmospherics Participants: Young adults Measures: Online questionnaires (NEO Short Form Personality Test, Mehrabian-Russell PAD Scale) Measures abr: - Abstract: abstract/2002udgd/Wong Wai Sze Grace .pdf
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