Thesis Database Year: 1998 - 1999 2nd termProgramme: M.Phil in I/O Supervisor: Kwok Leung Student name: William Wing Hon Choi Thesis title: New Product Launch, Product Differentiation and Consumer Decision Making and Preferences Keywords: - Participants: - Measures: - Measures abr: - Abstract: abstract/1999MPhil/Choi Wing Hon.pdf
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