Thesis Database Year: 1998 - 1999 2nd termProgramme: BSSc Supervisor: Kwok Leung Student name: Kitty Ka Wa Tse Thesis title: Do Consumers Believe What You Say? An Experimental Assessment of Effects Associated with Reasons for Price Promotions Keywords: - Participants: - Measures: - Measures abr: - Abstract: abstract/1999udgd/Tse Ka Wa.pdf
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